Monday, December 15, 2014

Winter Beauty Basics

Clarisonic dopp kit / Neutrogena face wash / Nars cosmetic / Nars cosmetic / Nars cosmetic / Bobbi Brown Cosmetics tinted moisturizer / Bobbi Brown Cosmetics makeup primer / MAC Cosmetics mascara / Nars cosmetic / Nars cosmetic / Shiseido eyelash curler / Sephora Collection blush brush / Sephora Collection waterproof eyebrow makeup
_______________
Winter is a tricky time for makeup because we're all so pale, and frankly need a vacation to bronze up! Until then, here are some winter beauty tips that will help your face look as chic as your outfits! When it comes to makeup less is more and you have to be very careful applying it. Here are my winter beauty tips and tricks:
  • Face: It's important to keep your skin clean and healthy. My skin is in the middle of a big slump right now, and I'm keeping my makeup very minimal so my face can bounce back. If this is happening to you, wash your face at night and use either an exfoliator or device like a Clarisonic that digs deep and cleans out your pores. Once you're ready for cosmetics, use a primer to even everything out so your foundation goes on evenly. I'm a big believer in BB cream and liquid foundation, so that's what I use. To me, it's more even and natural looking. It also hides blemishes really well. Next, I use a NARS bronzer and I make sure this goes on evenly and  stray away from using too much. After this, I add a little bit of blush to my upper cheek bones to make them look more prominent and a bit on my nose and forehead because a makeup artist told me to do that once and it helps accent my face nicely. Oh, and make sure to clean your blush and bronzer brushes every once and a while! This helps keep your skin clean.
  • Eyes: First let me say that before applying eye makeup, make sure your makeup from the day before is fully washed off. I hate the look of day-old makeup that wasn't scrubbed off the right way. If it's hard to get off, take a warm face towel and lightly rub it with some soap. This will do the trick. I don't always go full out for my eyes. When I apply eyeliner, I do this first. Then I add a little bit of eyeshadow to accent that and make the black less prominent. This evens it all out for me. Then, I carefully curl my eyelashes. Once they look the way I want them to, I add mascara. I only put on two coats of mascara because I don't want to have a clumpy, uneven look. Be patient and precise with your eye makeup because it can really make or break a look.
  • Eyebrows: If you want a more prominent brow, I'd suggest the Sephora collection eyebrow pencil. It's great and there are colors to match basically any hair color. It adds a little extra flare and can really accent your brows nicely. It's my favorite product.
Other than those two important points, make sure to always keep your face clean at the end of the day. It will help keep skin clear and healthy, and your pores will be able to breathe. Also be sure to moisturize, especially as the weather becomes colder and your skin begins to dry out! Makeup preferences are all about you, but I hope the advice above is helpful and helps lead you to a better and more efficient routine.
Less is more.
xx, ZM

Monday, December 08, 2014

Lucky No. 5

Five has been my "lucky", and favorite, number since it became my first softball number in elementary school, so it's only natural that I gravitate toward Chanel No. 5, right? I've been an advocate for Chanel fragrances for a long, long time now. The scents are timeless and most importantly, they're tolerable and not too bold. When someone hears the word Chanel, there's a stigma to it. You think classic, timeless, chic and powerful. That's exactly how Chanel No. 5 feels, and why it's the perfect gift for any woman you cherish this holiday season.
Everybody loves being associated with a great scent. It's motivating and it makes you feel like a better version of yourself. I like to call it the invisible accessory. Even though you can't see it, it's one of the most important you wear. It says a lot about your personality and style, and I think there's something special about staying loyal to a brand or specific scent over a long period of time. A lot of chic characters in movies and TV shows pride themselves on their "signature scents" and I think there's something fun about doing that in real life, too.
Giving the scent of Chanel No. 5, which has so much meaning and history attached to it, is a fantastic gift. Even Marilyn Monroe was famously quoted saying she wouldn't wear anything but Chanel No. 5. Who doesn't want to have common ground with such a celebrity? Another great element is that the fabulous scent lasts throughout the day. You can wear it day to night and casual or dressy, it goes with really anything. Plus, there are so many parties and places to go this time of year that a new perfume could turn a good time into a great one. 
So, if you're shopping for any woman, consider Chanel No. 5. It comes in three different sizes in different price ranges. Because there's a lot of variety in size and price, so fragrance can fit into many different budgets for many different people. Giving the gift of Chanel is a lot more than just perfume, it's an old Parisian brand that remains just as special today as it did when it began. It's a really special gift that will be remembered for holiday seasons to come. That being said, if you're reading this and you're shopping for me, I just stocked up on my Chanel No. 5 over Thanksgiving, so get creative.
Happy holiday shopping.
xx, ZM

Tuesday, November 25, 2014

Did Somebody Say Blanket?

This year I'm thankful for blanket scarves. You heard correctly, blanket scarves are the "it" accessory of the season. Wrap yourself up in your biggest, most cozy scarf and step out to make the ultimate street style statement. What's better than looking good and being warm at the same time? That's right, nothing. This look is here to stay, and it's definitely a trend that comes with a warm welcome.
With this emerging look comes many options. First, grab the best over-sized scarf for your outfit. If you're shopping for one (or two), go for something neutral so you can wear it with several different ensembles, instead of one, bright-colored scarf that you'll only get to wear every once-in-a-while. Believe me, you will want to get a lot of use out of this accessory. Once that's over with, there are a lot of ways to style this look. Wrap it around your body like a shawl, wear it like a poncho, tie it like a normal scarf or aim for an off-the-shoulder, slouchy look to mimic the style of an actual blanket. However many styles you choose and use is up to you, they're all equally as chic and comfortable.
Recently, this look has been seen on a number of celebrities. Style icons Olivia Palermo and Rose Huntington-Whiteley are among the stars, and rocked chic Burberry ponchos with their initials. That probably has you thinking which brands are best for the trend. You can certainly go all the way with Burberry, but there are many other options, too, with a much lower price tag. Zara has an impeccable selection of blanket scarves, and they're all very versatile and can match any style or function you desire. The same goes for Urban Outfitters and J.Crew. All three of these stores have great selections, and a lot of different styles and colors to match your signature look and personality.
Make sure you take advantage of this trend. Who doesn't want to step out in something that's, well, a blanket! It's supposed to be a cold winter, so prepare yourself by stocking up on warm accessories like so. If you want to be trendy and toasty, blanket scarves are your go-to. This style leaves room for a lot of personalization and it's perfect for the cold weather, so grab your blanket scarf and go.
Stay cozy.
xx, ZM

Wednesday, November 19, 2014

Newbury's Newest Gem

Tiffany & Co. recently celebrated the opening of its new store at 5 Newbury Street in Boston located in the Taj Hotel where Chanel used to reside. The 1927 landmark building housing the store borders Boston's gorgeous Public Garden, as a centerpiece of the Back Bay area fabled for its Victorian brownstone homes, fashionable shops, art galleries and cultural institutions.
“This year marks our 30th anniversary in Boston,” said Tiffany vice president Tom O’Rourke. “Coincidentally, Tiffany and the Public Garden were both established in 1837. We deeply appreciate our shared history and extend a warm welcome to Bostonians and visitors to discover Tiffany’s extraordinary jewelry and shopping experience that place us at the forefront of glamour and style.”
Visitors enter a modern and luxurious environment sparkling with the diamonds for which Tiffany has been known for over 175 years. How darling. These exquisite stones are arrayed in engagement rings—the ultimate symbols of true love—and jewels with rare colored diamonds, including Tiffany Yellow Diamonds. Beauty shines too in the bejeweled masterpieces of Jean Schlumberger, sculptural jewelry of Elsa Peretti and the colorful collections of Paloma Picasso—Tiffany’s exclusive designers. Customers will also discover the new Tiffany T collection, created by design director Francesca Amfitheatrof with all the energy and optimism of New York City.
The approximately 1,800-square-foot store is designed with archival and architectural motifs from Tiffany’s Fifth Avenue flagship store. These details include the wheat leaf that frames the flagship’s entrance and accents the façade of the Boston store. 
The store comprises three jewelry salons that are seamlessly designed with walnut paneling cerused with gold, walls of glossy cream lacquer or velvet, and white marble floors accented with a contrasting band of dark green marble, the same material that frames the portals on the flagship’s main floor. Custom furnishings and velvet drapery are designed in a palette of pale blue, vibrant aqua and peacock that beautifully complements Tiffany Blue.
A profusion of magnolias, stems entwined, blooms in carpeting, and in hand-gilded and painted glass panels and sconces. This floral pattern is inspired by the stained glass masterworks of Louis Comfort Tiffany, son of the company’s founder and a world leader of the Art Nouveau movement. The private sales salon is highlighted with Mr. Tiffany’s delicate wisteria pattern in white gold, along with lamps of amazonite and a lotus pattern that is based on an archival Tiffany vase.
The décor is finished with archival illustrations, as well as vintage Tiffany ads and black-and-white imagery of New York City, where Tiffany & Co. was founded. Together they tell a visual story of Tiffany & Co. as the city’s first great jeweler that is now open on Newbury Street with all the treasures of its honored legacy.
Kick off your holiday shopping with a little blue box.
xx, ZM

Getting Personal

Copley Place's new amenity is a fabulous way to enhance every customer's shopping experience. The mall has launched its new personal shopper service just in time for the Holiday season! There's no arguing that this will make life easier in the coming weeks. This new addition to Copley Place will be available through January 31, which will give you enough time to cool off after New Years and do some shopping for the most important person on your list, yourself.
It's a pain trying to schedule your shopping around work, school and other obligations. Shopping is always fun (it's my favorite activity, I don't know about the rest of you), but during the holidays it gets stressful and crowded. A trip to the mall isn't all sunshine and rainbows, so personal shopping may be a wise option.
“Our goal is for each customer to enjoy a quality, convenient shopping experience at Copley Place said Debora Konig, Director of Marketing at Copley Place. “The personal shopper program is a fantastic amenity for those looking to save time or just enjoy a customized shopping visit.”
During the initial complimentary engagement, Copley Place’s personal shopper will work with customers through style assessments conducted by phone or in person, it's up to you. Following the preliminary consultation, you're able choose to use this amenity in one of two ways. The personal shopper can function like a concierge service and shop on the your behalf, or they can escort you on a custom shopping tour of Copley Place. Sounds pretty good, right?
I could go for this. This time of year tends to get busier than expected more than expected, so why not do yourself a service, step back and let somebody else lend you a hand? Copley is such a great shopping destination, it would be smart to send someone on your behalf and avoid the crowds.
To enjoy Copley Place’s personal shopper service, call 617-262-6600 or email DKonig@simon.com. For the latest information, please visit Simon's website or find Copley Place on Facebook www.Facebook.com/CopleyPlace, Twitter @CopleyPlaceMa and Instagram at @copleyplacema.
Cheers to the kickoff of this incredible service.
xx, ZM

Sunday, November 16, 2014

Bulking Up

Colder weather is headed our way and it's time to pile on the layers. You can't dare step outside without wearing a shirt with a sweater, scar, vest coat, etc. You know the drill. Unlike many others, I enjoy the chillier seasons because it means more clothes. You can't argue that one. Layering can be made fun and effortless if you accept the weather and decide you can use fashion as an excuse to love it. 
Successful layering starts with having the right basic pieces. V-neck tees and shirts qualify as the perfect base layer. If you start here, you can add a sweater or cardigan over it and keep the layering going with scarves, vests or whatever additional warm pieces you prefer. I'm all about my J.Crew v-neck linen tees. I wear them with so many different outfits. If you have white, grey and black go to t-shirts, you're already one step ahead. You can wear shirts like this almost every day and make them look different depending on what you layer with. Another great piece for layering is an oversized, cozy infinity scarf. I have the best one from Urban Outfitters and I have my eye on a couple more soft ones that are in stores now. I know so many people with the best scarves from UO, and they're reasonably priced which is a great bonus, too.
Everyone is capable of layering, and I bet you all have so many pieces that are perfect for this chilly weather trend. Top the look off with your favorite coat and you're ready to go. See? It's very simple.
If you can't bring yourself to dress well on cold days, it's something to work on. Luckily, layering is a very comfortable trend, so it will be the closest thing to a blanket and sweats as you can get. Like I said, you probably already have the necessary base pieces and if not, they're easy enough to get. This is a trend you'll be thankful for this winter, so hop on the bandwagon while it's hot.
Or hop on while it's cold.
xx, ZM
IMAGE VIA PINTEREST

Monday, November 10, 2014

Topshop Enters the Fifth Avenue Fray

Topshop has officially entered Midtown Manhattan’s retail heaven with a four-level American flagship on Fifth Avenue and 49th Street.The flagship store is a showcase for the brand. Unlike other stores within the chain, the purpose of a flagship is to do more than generate a profit. Its particular job is to draw attention to the brand, broadcast its brand status and mark itself out against its competitors.
Topshop is a very influential brand on top of being exceptionally chic. Endorsed and represented by top models like Cara Delevingne and Kate Moss, the fan base and consumer base keep growing exponentially, according to Women’s Wear Daily. It’s the only high-end “street brand” to show a collection at London Fashion Week, making it even more of an outlier within the fashion industry. Bringing this influence across the pond — specifically to Fifth Avenue, one of America’s most famous streets — will enhance American fashion and make it available to a wider variety of shoppers.
At 40,000 square feet, the Fifth Avenue location is the second-largest Topshop store in the world. The largest is its London flagship in Oxford Circus. The retailer’s SoHo location in New York City has always been a large draw for tourists, but the new Fifth Avenue presence is sure to go above and beyond, attracting people with an even more disposable income. After all, Fifth Avenue is the big league of retail.
The retailer brings a European aesthetic to the U.S. clothing market with its New York City flagship and will attract a whole new demographic to the store. The brand manufactures clothes, shoes, handbags, cosmetics and outerwear. Topshop offers a variety of, well, everything for men and women of many backgrounds and style preferences.
According to Women’s Wear Daily, the Oxford Circus location generates $250 million in revenues annually, and the Fifth Avenue store — with 33,000 square feet of selling space, which is about one-third of the London flagship — should hit at least $80 million in sales because it is in one of the world’s most sought after retail districts.
Topshop came to New York City with big ambitions. In the years following the 2009 SoHo location opening, there has been a rise in the profile of fast fashion stores that sell on-trend clothing to a younger audience at affordable prices. Though the Topshop stock is replenished with super fast fashion speed, it occupies a middle ground between fast fashion and the kind of designer goods sold at Saks across the street. The store offers a range of merchandise with sweaters as low as $50 to party dresses for $500.
Taking a trip to Topshop while you’re in the city is something every shopper has to do. I remember the first time I dragged my mom in after reading about the brand in Teen Vogue, and we were mesmerized. It was laid out differently than any other fast fashion store we had been to, like H&M or Forever 21. You could tell there was a foreign influence, which made everything seem more appealing.
The conversation centered on Topshop is certainly growing as more Americans familiarize themselves with the brand, as well as the foreign aesthetic it has been bringing to the U.S. since 2009 in cities around the country, and not just New York.
It’s important for Topshop to expand its name and style on Fifth Avenue. It’s a premiere shopping site and the first thing on many fashion-conscious tourists’ lists of things to do in New York. It’s at the center of Manhattan and no other street in the city has as much fame and story-telling centered on it.
The flagship store will attract a whole new segment of shoppers, and on Fifth Avenue it may even attach a stigma of sophistication and chicness with the mention of the word “Topshop.”
Shop till you drop.
xx, ZM
PHOTOS FROM WWD

Sunday, November 02, 2014

Accessor-Eyes

Sunglasses should never have an off season. Sure, the sun is brightest during the summer and may take an hiatus during some days in fall and winter, but your wardrobe shouldn't take a hit because of the ways of Mother Nature. Sunglasses are a key accessory in your outfit. After all, they're right on your face for everybody to see. Don't let the clouds come between you and your sunnies.
I never let the clouds stand in my way. I'm a big sunglasses fanatic. It isn't like you're pulling an 'Anna Wintour wearing sunglasses indoors all the time' when you wear sunglasses during cloudy days. If you're outside, it's fine, especially if you have stylish sunnies. You didn't pay top dollar for sunglasses to wear them four months out of the year, or at least I didn't.
Sunglasses complement just about every look. If you're wearing an outfit that you're proud of, you should be accenting it from head to toe. That being said, the more stylish or simple your look, the more your eyewear should emulate that theme. Being stylish is about being consistent. That being said, if you're never seen without your classic Ray-Ban aviators, don't dull your sparkle because the sun decided not to show up.
Here come the hypotheticals. Let's say you're dressed your best; you're wearing a great pair of J.Crew pixie pants, leopard flats and a chambray top with a statement necklace. You look good, and you're definitely attracting attention of any style-conscious onlookers. You picked the right heeled booties and a great tailored Burberry jacket. What's missing? Sunglasses of course. It's a little cloudy so you thought, "Hmm, maybe I'll pass." Wrong! If it's going to accent your look, go for it. Sure, wearing sunglasses inside or at night isn't the most renowned look, but wearing them when it's cloudy isn't breaking any rules.
I'm the very proud owner of four pair of sunglasses. I always tell my friends that I'm making a career out of my retail addiction, so it's justified. I never skip out on my sunnies. Rain or shine, my eyes are shaded. Oh, and if you're lacking sleep and your eye bags have decided to make an appearance, there's another advantage of wearing sunglasses. Say goodbye to dark under eyes, at least when you're outside. The moral of the story is don't change your look because of the clouds. Sunglasses are a very important piece, and consistency from head to toe is key. Even if the sun isn't shining, your outfit should be, so reach for your favorite sunnies and put them on.
Don't ever forget to accessor-eyes.
xx, ZM
PHOTO COURTESY OF PINTEREST

Tuesday, October 28, 2014

Go Orange

Halloween is right around the corner, and a splash of festive color is a great complement to any look. When I think of this time of year, my mind jumps to orange. You don't have to be in a costume to be in season for Halloween, but a little color will definitely help you embrace the season.
I might be a little biased to orange because I'm a Syracuse student, but so be it. It's a great color during this time of year. It matches the leaves, pumpkins and it's over all a fall color. You don't have to be dressed in the brightest shade - believe me, I won't be - but a subtle, burnt orange is a great shade on anyone.
Small doses of orange in your outfits is what you should aim for. Whether it be orange flats or heels, a scarf or an orange-toned clutch, small accents speak volumes. All you need to get by and partake in the trend is a little pop of color. Orange isn't necessarily a go-to color for every day (unless you are a Syracuse student like myself), so embrace it while it's festive and stylish.
Some of you may find this challenging, myself included. I've transitioned to a greyscale wardrobe for fall, so trying to go back to colorful ensembles has presented itself as a task. But, like I said, small pieces are what you should be implementing in your wardrobe. Shoes and accessories are key! Start small, and work your way to orange sweaters, pants and coats if you're loving the look and feeling extra daring. You won't get to that point if you don't try, so be sure to give the festive look a fair shot.
Perhaps citing examples of outfits will make warming up to orange a bit easier. The most simple fall outfit includes boyfriend jeans, a graphic t-shirt, a blazer and booties. Imagine this outfit to be compiled of neutral pieces. Dark wash jeans, a grey tee and black suede booties. Throw some minimal accessories in there, too. Top it off with an orange bag or clutch to make a statement. Say, "I'm taking advantage of fall colors," with a subtle splash. If you prefer to dress up, throw on a dress and a coat - neutrals, of course - with a simple pair of burnt orange heels. That was easy, wasn't it? The color isn't too much, but it stands out. There are so many different ways to add a little bit of orange to your outfits, and in just about any shade. It's truly a look for everyone.
Getting away from a neutrals-only style can be beneficial for us. I'm very stubborn when it comes to changing my look, especially when it reflects what's "in", but sacrificing those small details to look festive is fun. You can be stylish and make some changes to reflect the season you're in. After all, fall is known for fun decorations and wow-worthy foliage, so you should mix up your style and go-to colors as well. 
It will only be fall for so long, so take advantage of appropriate colors while you can. It may be snowing sooner than we think, especially in Syracuse, NY... Woohoo. Plus, it's almost Halloween and you should try and embody it in your style a little. I'm not asking for an outrageous costume, a little color will do. 
Make a splash in orange.
xx, ZM
PHOTO COURTESY OF PINTERST

Friday, October 24, 2014

Weekend Wear :: Greyscale

It's almost the weekend, and time to relax and unwind. At least for a little while. This is done best when you're wearing your most comfortable clothes. That doesn't always imply a "lazy" outfit. You can be comfortable in stylish pieces, and that's what fall weekends are about. Sure, I'll be caught wearing my boyfriend's flannel, but tastefully. Something like this calls for black toothpick jeans, a statement necklace and booties. There, it's not an oversized, messy, worn down flannel anymore. That wasn't too hard, right? Right. So now it's your turn.

Madewell zipper front top / J Crew slim tee / J.Crew j. crew pants / J Crew vintage sneaker / Madewell leather crossbody purse / J Crew army wrist watch / Rag bone grey brim hat / J Crew camouflage umbrella / J.Crew clear reading glasses
___________
This weekend, like many fall weekends, is greyscale. I don't know about you, but I left my colors behind when summer ended. I've been wearing a lot of grey. Like a lot. Neutrals are great for this time of year because it's becoming grey and dark outside even during the day, so you may as well match that theme. Don't see it as sad and glum, embrace it.
Weekends make me think of four things: t-shirts, cardigans, leggings and sneakers. Your mind may not jump to the same place, but try and relate with me here. These pieces embody comfort, but (again, thanks to normcore) are super stylish this season. Simplicity is in, which makes "dressing up" for weekend days much easier because you essentially don't have to.
Weekends are also for glasses, painting your nails and fun hats. Give your hair a break and just throw it up and add a hat. Give your contacts a rest, too. Your eyes will thank you, plus glasses are great on everyone. A real complement to every face. You just have to find the right ones. Looking good is a matter of wearing what makes you feel good, so decide what does that for you and work from there.
Every party has a pooper, and here I am. Weekends are all about relaxing and fun. Spoken like the true "mom" of my friend group, I know. The moral of the story is to wear something that is stylish enough to go out and about in while you take time off from the stress of weekdays, but make sure you're comfortable enough to be productive, too. You don't want to save all your chores and work for Sunday. Believe me on that one. 
Embrace greyscale weekend wear this weekend and throughout the rest of the month. It's not depressing to exclude color from your wardrobe, that's just a stigma. Be comfortable, have fun with your look and be productive. Most importantly, enjoy your weekend and stay tuned for sale updates and style reports for the week.
Dress for success even when you have nothing to do.
xx, ZM
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